Behind My Decision to Own My Heritage and Brand Myself Brunette
I have been getting a lot of questions and comments on my social networks recently about my hair color, so I’ve decided to divulge a little bit more about my new darker do. Did I officially change my hair color? Yes 🙂 I made the decision to take my color from blonde back to my natural shade of brunette. There was considerable thought that went into the choice I made, especially because I have been blonde for the past few years while I’ve been growing my blog. However, my recent re-brand to my full name Eleanora has solidified another dimension of my self-identity that I had been experimenting with in my early and mid-twenties: my image.
I’ve kept it no secret from the world that I’m Italian (with Mexican and English/Irish/Scottish peppered in). Even though I was raised with a very detailed knowledge of who my ancestors were, how they settled where they are and was always proud of that history, I grew up (sadly) like so many other girls: wishing I didn’t have the genes that I was born with. I always yearned to be blonder, skinnier, and prettier than I was. With some luck and a lot of hard work, I managed to make it out of several awkward phases of growth that led me to now. And things have come full circle: I love the woman I have become.
I felt that because I was owning my real name and creating more mission-focused content to encourage women to be their truest, most fearless selves, it was time that I walked the walk too. The little girl that I was, with my honey-golden light brown hair and hazel eyes, is who I am again today- it just took a while for me to find my way back to her. Natural beauty is always what I have been most inspired by, and I look forward to exploring how leaning into my roots will inform the permanent aesthetic of the Oh, Eleanora brand. Nothing feels better than to love you for you. I hope this personal post inspires you to discover and honor the woman you deserve to be.
To loving the real you,
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